2025 DAA G.E.M.S. Honors: Honoring Purpose in Action

Growth in Equity is a Measure of Sustainability

Date: September 17, 2025

Program

  • 6:00 p.m. Networking reception with cocktails and hors' d'oeuvres

  • 7:00 p.m. Industry Legend presentation and remarks

  • 7:15 p.m. Fireside chat

  • 7:30 p.m. 2025 Honoree Presentation

  • 8:30 p.m. Program concludes

Location: The Mezzanine at Liberty | 55 Broadway, NYC

Attire: Fashionable Cocktail Attire *Optional Attire Color Theme: Gems and Jewel Tones

Click below to learn more and purchase a ticket to the event.

This year’s G.E.M.S. Honors centers on a powerful theme: Purpose.

At the Diversity Action Alliance (DAA), purpose is the mindset. It’s the reason behind the work, the motivation behind the movement, and the standard we hold ourselves to as communicators, leaders, and changemakers.

The 2025 G.E.M.S. Honors celebrates professionals who lead with purpose, those whose work is impactful and intentional. From elevating voices to shaping culture, this event honors those creating real, lasting momentum in communications.

💫 Why “Purpose”?

Purpose gives meaning to the metrics. It turns campaigns into catalysts and everyday decisions into long-term change. It reflects the idea that excellence in communications isn’t just about reach, it’s about responsibility.

By spotlighting purposeful leadership, the G.E.M. Honors highlights what happens when strategy and values move in alignment: equity grows, teams thrive, and the industry gets stronger from the inside out.