The Alliance

We are a coalition of Public Relations and communications leaders joining forces to accelerate progress in the achievement of meaningful and tangible results in diversity, equity and inclusion across our profession.


The Diversity Action Alliance brings together leaders of the world’s top public relations organizations in pursuit of an urgent and critically essential goal: to achieve continuous improvement for under-represented groups as measured by recruitment, retention and representation in management.

We must act now to meet our goal of reflecting the diversity in the United States by 2025.

2. what WE stand for

Continuous improvement for under-represented groups in every facet of the profession as measured by:

Representation in management

3. Our three goals

The Diversity Action Alliance will: 

• Drive high-impact change toward shared goals
• Measure the profession’s progress with consistent, comprehensive metrics
• Provide regular progress reports to our stakeholders

Alliance Partners

Lead Together. Act Now.
120 Wall Street, 21st Floor, New York, NY 10005
For press inquiries, please email: [email protected]